About

Born & raised in Belgium, currently based in Italy, though mostly you can find her somewhere in between mountains and waves, with her van, in touch with nature, catching inspiration along the way.

She graduated in Languages (English/French) and Business communication, and has a Master in journalism. During her studies she got drawn into the world of storytelling, branding and creative direction.

Having worked in marketing agencies and webshops as a copywriter, storyteller, creative writer and editor, she can draw on more than 8 years of experience.

Her creativity and poetic voice has captured different brands’ and agencies’ attention. She’ s currently working as senior copywriter at Bureau Blanc in the field of lifestyle and design, putting her heart and soul into her own projects See through the label and her very first poetry book.

Let me set the tone of your brand

More than a copywriter I would call myself a concept maker. Because without concept there is no copy. With a keen conceptual vision, I write copy that resonates. Whether it's searching a name, sculpting a slogan, perfecting a pitch, or writing a web text, every piece echoes the same voice, rooted in a cohesive concept.